Besier, G.A.J. (2013) Influence of UNESCO designation on tourist expectations for heritage in Lisbon. Bachelor thesis.
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Abstract
This article explores if the UNESCO designation influences the level of tourist satisfaction, focusing on heritage tourism in Lisbon. The possible relation between these elements will be examined by applying the Expectancy-Disconfirmation Theory of Oliver(1980) This theory argues that the level of satisfaction can be measured by comparing the expectations tourists had before visiting a heritage site with the fulfillment of those expectations after the experience. A dichotomy is made between UNESCO and non-UNESCO heritage sites. According to existing literature it is assumed that being on the UNESCO World Heritage List, increases the level of expectations. The higher the expectation level, the harder it becomes to fulfill those expectations and to satisfy tourists. This research tries to explore if this theory is also valid for heritage sites in Lisbon by conducting a short questionnaire among heritage tourists in Lisbon.
| Item Type: | Thesis (Bachelor) |
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| Degree programme: | Human Geography and Planning |
| Supervisor: | Steen, P. van |
| Date Deposited: | 23 Apr 2020 05:43 |
| Last Modified: | 23 Apr 2020 05:43 |
| URI: | https://frw.studenttheses.ub.rug.nl/id/eprint/2776 |
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