Heite, Bas (2012) Attracting FDI and promoting Lisbon; Promoting Lisbon through an investment promotion agency. Master thesis.
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Abstract
Countries worldwide are trying to attract as much investment as they can nowadays. Countries are trying to become more competitive and create a good investment climate in order to attract the investment flows available. To help attract investment government agencies are established, the so called investment promotion agencies (IPA). IPAs try to create a positive image of the country and offer information, help and after-care to (possible) investors. In addition to the IPAs there are often multinational business consultants involved in the FDI diffusion process. The consultants act on behalf of the investor in order to find the most suitable place for the investment. This research focuses on the role of the consultant and the image the consultant has of Portugal as a country and of Lisbon as the capital of that country. The image found is used to advise InvestLisboa, a Portuguese IPA from Lisbon.
| Item Type: | Thesis (Master) |
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| Degree programme: | Economic Geography |
| Supervisor: | Steen, P.J.M. van |
| Date Deposited: | 23 Apr 2020 05:44 |
| Last Modified: | 23 Apr 2020 05:44 |
| URI: | https://frw.studenttheses.ub.rug.nl/id/eprint/2918 |
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