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The Cooperation Arrangement between Public and Private Sector in Corporate Social Responsibility (CSR) Scheme. Case Study: The Cooperation between Surabaya Municipal Government and Unilever Indonesia in Green and Clean Program in Indonesia

Sari, Dayu Ariesta Kirana (2013) The Cooperation Arrangement between Public and Private Sector in Corporate Social Responsibility (CSR) Scheme. Case Study: The Cooperation between Surabaya Municipal Government and Unilever Indonesia in Green and Clean Program in Indonesia. Master thesis.

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Abstract

Knowing the motives of company for engaging in CSR practices is the basis question in this research. These motives can be used as the basis to find the benefit and cost of the company if the company joins CSR cooperation with government. Game theoretical model is applied to analyze the situation of CSR cooperation. The interaction between both actors is analyzed, it involves the behavior of each actor which influencing the benefits (payoffs) of the company and the government. The internal motives are very influencing the CSR behavior rather than the external factors. In the CSR cooperation issues, it is concluded that CSR cooperation brings a lot of benefits (advantages) for both company and local government. However, by adding the incentives and disincentives mechanism will impose the company to join in the cooperation with the government if the company expects more benefits for the business sustainability in the country.

Item Type: Thesis (Master)
Degree programme: Environmental & Infrastructure Planning
Supervisor: Dijk, Terry van
Date Deposited: 23 Apr 2020 05:47
Last Modified: 23 Apr 2020 05:47
URI: https://frw.studenttheses.ub.rug.nl/id/eprint/3170

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