Doorne, Marlene van (2023) Hubs and chances for behavioural change. Master thesis.
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Abstract
In the European Union, there is a need to reduce CO2 emissions caused by the transport sector. Consequently, there is increasing attention for intermodal passenger transport via mobility hubs to reduce unsustainable car-use. The intermodal mobility hub is proposed in rural areas to increase the attractivity and accessibility of the public transport system. Based on thirteen structured in-depth interviews with rural dwellers in Groningen and Drenthe, the Netherlands, and an online expert workshop, involving policymakers from national and decentralised institutions, this study aims to deeper understand which behavioural factors influence travel behaviour via a hub in rural areas of intermodal and potential intermodal travellers and uncover which behavioural change interventions can induce intermodal travel behaviour in rural areas in the Netherlands. The COM-B model and BWC framework have been adopted to examine internal and external behavioural factors to a person, as well as reasoned and unreasoned behaviour. The results of this study demonstrate that behavioural change interventions concentrating on psychological capability, physical opportunity, and reflective and automatic motivation can stimulate intermodal travel behaviour via hubs in rural areas in the Netherlands. Several behavioural change interventions are proposed to policymakers to stimulate intermodal travel behaviour via hubs.
| Item Type: | Thesis (Master) |
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| Degree programme: | Spatial Sciences (Research) |
| Supervisor: | Tillema, T. and Arts, E.J.M.M. |
| Date Deposited: | 01 Sep 2023 12:16 |
| Last Modified: | 01 Sep 2023 12:16 |
| URI: | https://frw.studenttheses.ub.rug.nl/id/eprint/4359 |
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