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Romanticized Representations

Boer de, W.R. (2017) Romanticized Representations. Bachelor thesis.

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Abstract

The study aims to find if TV-advertisements which portray a romanticized image of Dutch agriculture have a lasting effect on its’ representation with urbanites who’ve had little exposure to agriculture and which factors make people more susceptible to representation change. It has tried to achieve this by measuring people’s representations in a quantitative way, before, directly after and one week after the showing of romanticized TV-advertisements and tried find the cause of the changes in representation in the age and TV consumption of respondents. It was found that while these TV-advertisements made representations of Dutch agriculture significantly more romantic, there was no causal relation between these changes and the selected outside factors, showing the complexities in the formation of representations and the difficulties of researching them using quantitative methods.

Item Type: Thesis (Bachelor)
Degree programme: Human Geography and Planning
Supervisor: Strijker, D. and Boumans, B.M.
Date Deposited: 23 Apr 2020 05:20
Last Modified: 23 Apr 2020 05:20
URI: https://frw.studenttheses.ub.rug.nl/id/eprint/780

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