?url_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Adissertation&rft.au=Musico'%2C+Umberto&rft.aulast=Musico'&rft.aufirst=Umberto&rft.degree=Master&rft.title=Strategies+and+Tools+for+Branding+Luxury+Destinations+-+The+Case+of+Dubai&rft.date=2015