eprintid: 4681
rev_number: 5
eprint_status: archive
userid: 1
dir: disk0/00/00/46/81
datestamp: 2024-08-12 09:02:51
lastmod: 2024-08-12 09:02:51
status_changed: 2024-08-12 09:02:51
type: thesis
metadata_visibility: show
sword_depositor: 1
creators_name: Nieuwkuijk, Sam van
creators_id: S3424782
creators_email: samvannieuwkuijk10@gmail.com
title: Equitability in the participant prioritization in a professional sports organization’s corporate social responsibility (CSR) initiative:  an in-depth case study of the FC Groningen ‘Meer en Beter Bewegen’ programme
ispublished: unpub
full_text_status: public
abstract: As the name implies, Corporate Social Responsibility programmes entail private firms taking on public duties like the provision of social goods or services. It is important for social goods or services to be accessible in an equitable manner. Therefore, this study investigates the equitability of participant selection in CSR initiatives can be improved, using stakeholder theory. To that end, an in-depth case study of the FC Groningen ‘Meer en Beter bewegen’ programme aims to develop insight into the participant prioritization process. The case study applies a mixed-methods approach including descriptive data analysis, GIS analysis and a series of semi-structured interviews with CSR managers. Findings indicate that stakeholder theory can provide a systematic approach to improving the equitability of participant selection, if CSR managers are provided an opportunity to look beyond the economic interests of the firm.
date: 2024
pages: 86
thesis_type: master
degree_programme: EG
tutors_name: Koster, S.
tutors_organization: Fac. Ruimtelijke wetenschappen, Basiseenheid Economische Geografie
tutors_email: Sierdjan.Koster@rug.nl
security: public
keywords_local: Corporate Social Responsibility
keywords_local: Stakeholder Theory
keywords_local: Stakeholder Salience
keywords_local: Participation
keywords_local: Location Choice
language_iso: nl
date_issued: 2024-07-29
citation:   Nieuwkuijk, Sam van  (2024) Equitability in the participant prioritization in a professional sports organization’s corporate social responsibility (CSR) initiative: an in-depth case study of the FC Groningen ‘Meer en Beter Bewegen’ programme.  Master thesis.   
document_url: https://frw.studenttheses.ub.rug.nl/4681/1/Thesis-Sam-van-Nieuwkuijk-s3424782.pdf